PWC Pickleball launches the first Pickleball ecosystem in Vietnam

Pickleball World Communications (PWC) has made its debut with the ambition of building a modern, dynamic and inclusive environment for anyone who plays pickleball in Vietnam.

On the afternoon of November 28 in Ho Chi Minh City, Pickleball World Communications was officially introduced to the Vietnamese pickleball community. The vision and roadmap of PWC have quickly gained strong support from KOLs, brands, athletes and players across the country, signaling a promising new chapter for the sport.

PWC’s top priority is to establish The Pickleball Ecosystem of Vietnam, a multi-dimensional platform that spans media, tournaments, training programs, athlete development, commerce and community engagement.

As part of its long-term strategy for 2026, PWC has announced five key pillars that will shape the next phase of Vietnam’s pickleball growth:

1. PWC All-Star Championship

A large-scale sport–entertainment–media event featuring 200 athletes from 10 countries, along with more than 100 artists, celebrities, KOLs and Asian influencers.

2. Vietnam Collegiate Pickleball Championship

A nationwide tournament for high school and university students, expected to attract more than 1,000 young athletes from over 100 schools.

3. “Pickleball Vietnam: From Zero to Hero” Documentary

The first-ever film documenting the origins, rise and explosive growth of pickleball in Vietnam.

4. PWC World Publication

Vietnam’s first pickleball-focused publication, offering in-depth content on tactics, athletes, clubs, tournaments and community culture.

5. Vietnam Pickleball Awards

An annual awards ceremony honoring athletes, coaches, clubs and brands that have made significant contributions to the sport’s development in Vietnam.

A key highlight of the event was the signing ceremony of strategic partnerships between PWC and 14 leading brands from Vietnam and the region. The collective collaboration of these major partners reflects their confidence in PWC’s vision and marks a significant milestone in elevating Vietnam’s pickleball ecosystem within the regional landscape.

Speaking at the event, PWC Founder & CEO Doan Ngoc Minh stated:

“We are committed to building a sustainable ecosystem for the pickleball community — a place where media, athletes, brands and players are connected and grow together. Our goal is to position Vietnam as one of the most dynamic and fast-growing pickleball markets in Asia and the world.”